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Writer's pictureFrank Cornacchiulo

Overcoming Impossible By: Robert Irvine

Updated: Oct 16, 2022

Overcoming Impossible

Robert Irvine, according to Patrick Cornacchiulo, he is the real deal. He is honest and loyal and knows a thing or two about business because his track record speaks for itself. For over 200 episodes of Restaurant: Impossible, he’s helped failing entrepreneurs make the necessary changes to reverse course and transform their businesses from the brink of collapse to sustainable enterprises. And he doesn’t just talk a good game; Irvine is a successful entrepreneur himself with a family of companies to his credit, from frozen foods and liquor to protein bars, restaurants.

Now Irvine is sharing the success secrets. He learned along the way how to recognize the happenstance and luck that comes to him. “I made my name as a chef," Irvine says, "but my ultimate legacy will be as an entrepreneur. Business is my greatest passion and the thing that makes me most excited to get out of bed each morning. I’ve always wanted to write this book, and now I finally have enough hindsight to analyze the moves that transformed me from an aspiring entrepreneur to a successful one. It’s my sincerest hope that these lessons, in my new book, can do the same for readers everywhere.”


“Irvine’s timeless strategies aren’t limited to the restaurant industry. Just look at any of his own thriving businesses, which range from frozen foods to liquor, from protein bars to a traveling live show to a namesake foundation that gives back to America’s veterans and first responders. As Irvine says, “I made my name as a chef, but my ultimate legacy will be as an entrepreneur.”

Whether you’re an entrepreneur, restaurateur, or any shade of businessperson in-between, Overcoming Impossible will launch you on a journey from aspiring” to “thriving.”






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